About Us


Lakes and Grapes is designed to inspire people to get out and enjoy all things Lakes, Grapes, and Midwestern living. Lakes and Grapes is a premium Great Lakes region brand, representing the ideals and aspirational qualities of classic Lakes and Grapes living: optimism, community, adventure, and infinite possibilities. 
The Lakes and Grapes brand encompasses clothing, travel guides, stories and community involvement, all designed to encourage a balance of tourism, adventure, health, and self, all through the lens of life surrounded by Lakes and Grapes.   
From the beach to the winery, dress Lakes and Grapes.




Abby Clear owner Lakes and Grapes

“Growing up, I was fortunate enough to call Traverse City, Michigan home; a town that is blessed with miles of Lake Michigan coastline, surrounded by a countryside full of vineyards and orchards. Living around a Great Lakes wine region, summers meant escaping to the lake, taking the boat out at sunset, enjoying happy hour at the marina or indulging in the local wine scene. Simply, life was better at the lake, surrounded by grapes. From boat cruises to sunset sips in the vines, some of my best memories were created with friends and family around the Lakes and Grapes lifestyle.
The Great Lakes region wine scene wouldn’t be possible without the presence of a lake to moderate the climate. In fact, nearly all of Michigan’s grapevines are located within 25 miles of Lake Michigan’s shores. From the pollinated flowers to tiny berries to finally, the yellows of purples of Chardonnay and Cabernet, there’s a lot of people, personalities and passion that go into making the exceptional wine our Great Lakes region continues to produce. Lakes and Grapes is here to celebrate all that the region’s vintners and growers bring to our lifestyle, economy and culinary pleasures. I am proud to produce a brand that is based on the values of the Lakes and Grapes lifestyle.
So, let’s uncork a bottle and enjoy the Lakes and Grapes journey together! After all, drinking wine is the easiest way to travel and get a true feel of the terroir without hopping on a plane.

Thank you for supporting a small business. Thank you for supporting a dream. Now go jump in the Lake!”

- Abby Clear

Owner & Creative Director

 Abby Clear owner Lakes and Grapes