Part-Time Crew Member – Sales Associate

LOCATION: Traverse City Store
Now Hiring for Summer!

Come join our team at Lakes And Grapes — a lifestyle apparel brand inspired by lake life, wine country, community, and adventure.

We are currently seeking outgoing and energetic Part-Time Sales Associates to join our team at our Traverse City store this summer. If you love connecting with people, thrive in fast-paced environments, enjoy social media and content creation, and have a passion for fashion, community events, and the Lakes And Grapes lifestyle, we’d love to meet you.

At Lakes And Grapes, our store is more than retail — it’s an experience. From busy summer weekends to 100+ person Walk Club events, we’re looking for team members who bring positive energy, strong communication skills, confidence engaging with customers, and a genuine excitement for the brand and lifestyle we’ve built.

A love for social media, lakeside living, fashion, wine country, and community events is a huge plus.

Job Summary

As a Part-Time Sales Associate, you’ll be an ambassador for the Lakes And Grapes brand and lifestyle. We’re looking for someone who naturally creates connections, makes people feel welcome, and enjoys building relationships with both locals and tourists visiting Traverse City.

This role goes beyond traditional retail. Our team helps bring the brand to life through customer experience, storytelling, social media content, community events, and in-store energy. You’ll assist customers with styling and product recommendations, help create engaging content for social media, support major summer events, and contribute to the overall vibe and experience of the store.

The ideal candidate is outgoing, adaptable, creative, dependable, and excited to work in a lively environment where no two days are the same.

Responsibilities

• Proudly represent and share the Lakes And Grapes brand and lifestyle with every guest.
• Create an exceptional customer experience by building genuine relationships with guests.
• Confidently engage with both locals and tourists in a welcoming and personable way.
• Approach guests, assess their needs, and educate them on products, fit, styling, and the story behind the brand.
• Achieve daily sales goals while helping drive overall store performance.
• Accurately complete all point-of-sale (POS) transactions.
• Maintain a clean, organized, and visually appealing store environment.
• Assist with inventory management, restocking, tagging apparel, and merchandising displays.
• Package online orders and assist with in-store pickups.
• Assist with visual merchandising and maintaining the overall aesthetic of the store.
• Help communicate and educate customers on the Lakes And Grapes lifestyle, inspiration, and community.
• Thrive during busy summer weekends, events, and high-volume days.
• Assist with in-store events including Walk Club, Cherry Festival, winery events, promotions, and community activations.
• Create photo and video content for Instagram Stories, TikTok, and social media platforms.
• Capture in-store moments, product shots, customer experiences, and behind-the-scenes content.
• Engage with social media by interacting with tagged posts and branded hashtags.
• Promote Lakes And Grapes through authentic engagement across Instagram, Facebook, and TikTok.
• Stay up-to-date on social media trends, trending audio, and content ideas relevant to the brand.
• Assist during photo shoots with set-up, behind-the-scenes content, steaming apparel, organizing products, and model assistance.
• Work closely with the owner, team members, and interns to support store operations and create a positive team environment.
• Be comfortable occasionally appearing in social media content and brand videos.

Key Skills & Core Values You Bring

Guest Experience

You genuinely enjoy connecting with people, helping customers, and creating memorable experiences.

Communication Skills

You are confident in starting conversations, engaging with guests, and building meaningful customer relationships.

Thrives in Fast-Paced Environments

You stay positive, organized, energetic, and adaptable during busy store days, large events, and summer weekends.

Content Creation Mindset

You enjoy taking photos/videos, creating content, and contributing creative ideas for social media and marketing.

Collaboration & Teamwork

You work well with others, contribute positively to the team, and are always willing to jump in where needed.

Enthusiasm

You bring strong energy to your work and contribute to a fun, upbeat atmosphere.

Personal Responsibility

You are dependable, proactive, and take ownership of your work.

Inclusion & Diversity

You foster a welcoming environment that values and celebrates individual differences.

Integrity & Honesty

You demonstrate professionalism, honesty, and respect in all interactions.

Job Requirements

• High school students, college students, and individuals with retail or customer service experience are encouraged to apply.
• Retail, hospitality, customer service, or event experience preferred, but not required. We’re happy to train the right person with a strong attitude and willingness to learn.
• Must be at least 16 years old.
• We love hiring energetic, outgoing individuals who enjoy community, creativity, social media, fashion, and connecting with people.
• Must be legally authorized to work in the United States.
• Reliable transportation to and from the Traverse City store.
• Strong interpersonal and communication skills.
• Comfortable interacting with large groups of people during events and busy weekends.
• Comfortable using Instagram, TikTok, and social media platforms regularly.
• Ability to take high-quality iPhone photos and videos for social media content.
• Loves fashion, design, social media, and staying up-to-date on trends.
• Enjoys outdoor adventures, community events, and the Lakes And Grapes lifestyle.
• Positive attitude with a willingness to learn and grow.

Availability

• Open to working a flexible schedule that may include evenings, weekends, holidays, and community events.
• Summer availability is highly preferred, especially during weekends, Cherry Festival, Walk Club events, and peak tourist season.

Additional Requirements

• Able to work in a vibrant, music-filled environment.
• Comfortable standing and moving throughout the store for the majority of the shift.
• Able to lift and move boxes up to 40 lbs.
• Able to work independently while also collaborating as part of a team.

Benefits Package

Hourly Pay

Ranges from $13–$19/hour based on experience, availability, skill set, and what you bring to the team.

Employee Perks

• Free Lakes And Grapes swag
• Generous employee discounts
• Team outings and events
• Fitness & yoga classes
• Wine tours
• Beach days
• Occasional lunches
• Fun and creative work environment
• Opportunity to grow with a fast-growing lifestyle brand

At Lakes And Grapes, we’re more than a retail store — we’re a community and lifestyle brand, and we’re looking for team members excited to be part of it.

To Apply

Please send your resume and a note on why you'd love to work with Lakes And Grapes to Abby Clear at abby@lakesandgrapes.com

Please use the subject line:
PART-TIME SALES ASSOCIATE APPLICATION – (INSERT NAME)

Part Time Lifestyle Associate – Sales & Social

Part-Time – Traverse City, MI
Now Hiring for Summer & Fall!

About Lakes And Grapes

Lakes And Grapes is a lifestyle apparel brand inspired by lake days, wine country adventures, coastal living, and community. Located in downtown Traverse City, our store is more than just a place to shop—it’s an experience.

From busy summer weekends and Walk Club events to Cherry Festival and winery collaborations, we’re passionate about building community, creating memorable experiences, and sharing our love for the Northern Michigan lifestyle through fashion, storytelling, and social media.

We’re looking for outgoing, energetic, creative individuals who love connecting with people, thrive in fast-paced environments, and are excited to help bring the Lakes And Grapes lifestyle to life both in-store and online.

About the Role

First and foremost, this is a sales associate position—your top priority will be delivering an exceptional customer experience and helping drive sales in-store.

In addition to sales responsibilities, this role also supports social media, content creation, and light marketing tasks. You’ll help create TikToks, Instagram Reels, Stories, lifestyle content, and assist with online and digital projects during your shifts.

This is the perfect role for someone who enjoys both retail and creative work. One minute you may be helping style customers on the sales floor, and the next you may be filming a Reel, helping package online orders, scheduling social content, or assisting with an event.

You’ll work closely with the Owner, Store Manager, and our small but mighty team to help create an exciting, welcoming, and community-driven environment.

What You’ll Do

Sales & Customer Experience

• Greet every customer in a warm, friendly, and welcoming manner.
• Deliver an exceptional shopping experience while building genuine customer relationships.
• Drive sales through strong product knowledge, styling suggestions, and personalized customer interactions.
• Help communicate the Lakes And Grapes lifestyle, story, and brand inspiration to guests.
• Thrive during busy summer weekends, events, and high-volume store traffic.
• Serve as a brand ambassador both in-store and online.

Store Operations

• Assist with inventory management, restocking, steaming, tagging apparel, and maintaining backstock organization.
• Maintain a clean, visually appealing, and organized sales floor and backroom.
• Fulfill online orders accurately and efficiently.
• Assist with opening and closing procedures.
• Help merchandise new arrivals and maintain the overall aesthetic and flow of the store.

Social Media & Marketing Support

• Create fun, engaging, on-brand TikToks, Reels, Instagram Stories, and lifestyle content while working in-store.
• Capture iPhone photos and videos of products, customers, events, behind-the-scenes moments, and store experiences.
• Assist with scheduling social media content and engaging with followers online.
• Support content creation for product launches, promotions, Walk Club, Cherry Festival, winery events, and seasonal campaigns.
• Assist with computer-based marketing tasks including social media scheduling platforms, email marketing support, and light website/product updates.
• Stay up-to-date on social media trends, trending audio, and content ideas relevant to the brand.
• Occasionally assist with photoshoots, campaign shoots, and creative brainstorming sessions.
• Be comfortable occasionally appearing in social media content and videos.

Event Support

• Assist with organizing and hosting in-store events and community activations.
• Help support Walk Club, winery collaborations, Cherry Festival events, and other brand experiences.
• Create a fun, welcoming atmosphere during events while engaging with guests and customers.

What We’re Looking For

• Outgoing, personable, and confident interacting with customers and large groups of people.
• Strong communication and relationship-building skills.
• Passion for fashion, social media, marketing, and the Lakes And Grapes lifestyle.
• Comfortable creating photo and video content for social media.
• Creative mindset with an eye for aesthetics and storytelling.
• Able to thrive in fast-paced environments and juggle multiple tasks during busy shifts.
• Self-motivated, dependable, and willing to jump in wherever needed.
• Comfortable working both independently and as part of a team.
• Social media savvy—especially with TikTok, Instagram Reels, and content trends.
• Enjoys community events, outdoor adventures, lake life, and coastal living.
• Retail, hospitality, customer service, or content creation experience preferred, but not required.

Availability

• Must be available to work weekends, evenings, holidays, and peak summer weekends.
• Summer availability is highly preferred, especially during Cherry Festival and major events.

Perks

• Employee discount on Lakes And Grapes products.
• Free Lakes And Grapes swag.
• Creative, fun, and team-oriented work environment.
• Opportunity to grow with a fast-growing lifestyle brand.
• Flexible scheduling within business needs.
• Team outings, events, and community experiences.

How to Apply

Please send your resume, a short paragraph on why you’d be a great fit, and (optional) links to your social media or creative work to:

abby@lakesandgrapes.com

Please use the subject line:

PART TIME – LIFESTYLE ASSOCIATE – Your Name

Intern to the Owner: Marketing / Entrepreneur Internship

A Unique Opportunity to Learn, Create, and Collaborate!

Location: In person at our Traverse City Store

Are you in college or a recent graduate and love marketing, social media, fashion, content creation, and all things Lakes And Grapes? Then we want to hear from you!

Lakes And Grapes is offering a unique Intern to the Owner opportunity designed for students and recent graduates looking to gain real-world experience inside a growing lifestyle apparel brand. This is more than a typical internship — it’s an opportunity to work directly alongside the owner, Abby Clear, and gain hands-on experience in marketing, entrepreneurship, social media, merchandising, events, and the behind-the-scenes of running a brand.

This internship is intentionally hands-on and collaborative. You’ll work closely with Abby and the Lakes And Grapes team in our Traverse City store while learning what it truly takes to build and grow a lifestyle company.

We strongly believe the best internship experience happens in person — through collaboration, creativity, events, customer interaction, and being fully immersed in the day-to-day energy of the brand.

What You'll Do

• Work side-by-side with the owner on marketing strategies, social media planning, and creative campaigns.
• Create and curate engaging content for Instagram, TikTok, email campaigns, and other digital platforms.
• Assist with content creation including photography, video, Reels, Stories, and behind-the-scenes footage.
• Help organize and execute community events, Walk Club, winery collaborations, and seasonal promotions.
• Gain experience in fashion merchandising including product displays, inventory, launches, and visual merchandising.
• Learn the behind-the-scenes of running a retail and ecommerce apparel brand.
• Assist with email marketing campaigns, SMS marketing, and social media scheduling platforms.
• Work with design tools such as Canva and Adobe Creative Suite to help create graphics, marketing materials, and branded content.
• Assist with online order fulfillment, store operations, and customer experience.
• Collaborate with the Lakes And Grapes team on brainstorming, creative ideas, and brand growth initiatives.
• Take on a variety of projects aligned with your strengths and interests while learning in a fast-paced environment.

What We’re Looking For

• College student or recent graduate (preferably in Marketing, Fashion, Business, Communications, Entrepreneurship, or a related field).
• Passion for social media, marketing, fashion, and the Lakes And Grapes lifestyle.
• Creative, outgoing, detail-oriented, and excited to learn.
• Strong communication and interpersonal skills.
• Comfortable creating photo and video content for social media.
• Someone who thrives in fast-paced, collaborative environments.
• Self-motivated with a willingness to jump in and help wherever needed.
• Excited about entrepreneurship, branding, events, and community building.
• Positive attitude with a strong work ethic and eagerness to grow professionally.

Why Apply?

This internship is the perfect blend of creativity, entrepreneurship, marketing, and real-world experience. You’ll leave with a strong portfolio of work, hands-on business experience, industry connections, and a deeper understanding of what it takes to grow a lifestyle brand from the inside out.

You’ll gain exposure to:

• Social media marketing
• Content creation
• Event planning
• Retail operations
• Fashion merchandising
• Apparel development
• Branding & storytelling
• Entrepreneurship
• Community building

Plus, you’ll work directly with the owner and team in a highly collaborative environment where no two days are the same.

Many of our past interns have continued working with us beyond their internship experience.

Internship Details

• Internship is held in person at our Traverse City store.
• Flexible scheduling available based on class schedules and availability.
• Typically around 15–25 hours per week depending on the season and events.
• Additional paid opportunities and extra store hours may become available.

To Apply

Please send your:

• Resume
• Short note on why you're interested in the internship
• Social media handle(s)
• Optional work samples, portfolio, or creative projects

to:

Abby Clear
abby@lakesandgrapes.com

Please use the subject line:

Intern to the Owner Application – (INSERT NAME)