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  • Stay Cool, Stay Active

    Sunkissed Athleisure

  •

    Fresh Swim Shorts for the Last Days of Summer

    Ride the Waves

Featured Products

Flow Sport Dress
Flow Sport Dress $82.00
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Beach Bum Trucker Hat
Beach Bum Trucker Hat $34.00
Women's Surf Tank
Women's Surf Tank $32.00
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Classic Hoodie
Classic Hoodie $62.00
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Boater UPF Long Sleeve
Boater UPF Long Sleeve $44.00
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Lakes & Grapes Graphic Crew
Lakes & Grapes Graphic Crew $70.00
Men's Swim Shorts
Men's Swim Shorts $58.00 $34.00
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Sale
Great Lakes Surf Hat
Great Lakes Surf Hat $34.00
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Embrace the Shift: From Summer Breeze to Autumn Leaves

As the warm hues of summer give way to the rich tones of fall, refresh your wardrobe with our latest collection. Discover versatile pieces designed to transition effortlessly from lakeside lounging to crisp autumn evenings.

FALL TRANSITION WEAR

New Arrivals For Her

Flow Active Legging
Flow Active Legging $68.00
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Flow Classic Racer Tank
Flow Classic Racer Tank $54.00
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Active Pleat Tennis Skort
Active Pleat Tennis Skort $64.00
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Collared Flow Crop Tank
Collared Flow Crop Tank $52.00
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Women's Connector Terry Zip
Women's Connector Terry Zip $70.00
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Women's Classic Terry Short
Women's Classic Terry Short $58.00
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New Arrivals for Him

Pullover Windbreaker Jacket
Pullover Windbreaker Jacket $68.00
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Coastal Tee
Coastal Tee $35.00
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The Bay Flat Bill Hat
The Bay Flat Bill Hat $37.00
Surf UPF Long Sleeve
Surf UPF Long Sleeve $45.00
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Surf Lounge Joggers
Surf Lounge Joggers $62.00
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Classic Minimal Camo Hood
Classic Minimal Camo Hood $76.00
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Lakes. Grapes. Outdoors.

Rooted in the adventures and lifestyle of a water, woods and wine country way of life.

For the Home

Candle - Orchid by the Sea
Candle - Orchid by the Sea from $17.00
Candle - Apricot Bliss
Candle - Apricot Bliss from $17.00
Candle - Great Lakes Driftwood
Candle - Great Lakes Driftwood from $17.00
Sold Out
Candle - Rosé by the Bay
Candle - Rosé by the Bay from $17.00
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The Classic Hoodie

Made to have an extra soft inside, this hoodie is a cozy must-have for any adventure or a relaxing night in.

Visit our New Traverse City HQ Store

326 E Front Street
Traverse City, MI 49684

Store Hours: 

Monday - Thursday: 10am - 7pm

Saturday - Sunday: 10am - 8pm

Sunday: 10am - 6pm

Get Directions

LABOR DAY SALE

End of Summer Send-Off

Celebrate the Long Weekend with Exclusive Savings!